Volkswagen Oman represented by Premium Motors, the exclusive dealership of the brand in the Sultanate partnered with Oman French Association (OFA) to host Corporate Games 2023 at the French International School. OFA is a non-profit organisation registered with the Ministry of Foreign Affairs and supported by the French Embassy.
The series of sports activities organised by Omani French Friendship Association included 5-Aside football, 3 x 3 basketball, basketball three-point contest, tug of war and relay.
Volkswagen has established itself as a family brand through various campaigns and initiatives. One of its recent campaigns was the “We Drive Football” programme, which aimed to bring families, communities and fans together through the love of soccer.
Christian Nehme, General Manager of Premium Motors Oman, said: “Volkswagen’s commitment to promoting family values through sports is just one example of how the company has positioned itself as a family brand, emphasizing the importance of spending time with loved ones and enjoying shared experiences like we did this event in Oman. It was fantastic that two groups that symbolize vitality, enterprise and excellence joined hands to organise this event. We were delighted to partner with OFA to bring out a fun and engaging event. Our colleagues were excited to participate in this sports and wellness programme which aimed to promote a healthy and active lifestyle.”
A representative for OFA said, “Our group aims to provide a platform that promotes friendship, understanding and matters of mutual interest between French and Omani businesses and keep social communities active in Oman. We are delighted to have associated with Premium Motors and present an engaging event that saw community participate and connect with each other.”
Located at Alfardan Heights at Ghala, Premium Motors is spread across three floors and designed in accordance with global standards and corporate identity.
